Gobot helps identify anonymous store visitors and retarget abandoners via email & SMS Gobot is used by 1000 Shopify sites according to BuiltWith.
Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand. Triple Whale is used by 18,000 Shopify sites according to BuiltWith.
You could use both Gobot for accurate data, and Triple Whale for reporting
Feature | Gobot | Triple Whale | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Fully automatic, no code setup | ✔️ | ✔️ | |
Marketing reporting | ✔️ | ||
Proprietary attribution model | ✔️ | ||
30 day free trial | ✔️ | ||
Public statement of privacy compliance | ✔️ | ||
Server-side tracking | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Gobot focuses on identifying anonymous visitors and retargeting cart abandoners through email and SMS, enhancing direct customer engagement. Its identity resolution feature helps boost audience targeting but is more limited in analytics capabilities.
Triple Whale offers a comprehensive marketing reporting and attribution model, allowing for automated analytics and merchandising management. Its no-code setup simplifies implementation, making it user-friendly for eCommerce managers.
Littledata provides a 30-day free trial and emphasizes privacy compliance, alongside identity resolution and server-side tracking. Its automatic tracking of checkout extensibility enhances data collection without requiring technical expertise.
In summary, Gobot excels in direct customer engagement, Triple Whale offers robust analytics and automation, while Littledata focuses on privacy and seamless tracking. Your choice should depend on whether you prioritize customer engagement, analytics, or compliance.
Store size | Gobot | Triple Whale | Littledata |
---|---|---|---|
50 orders / month | $ | $299 | $39 |
500 orders / month | $ | $549 | $149 |
5,000 orders / month | $ | $1469 | $349 |
20,000 orders / month | $ | $4028 | $799 |
Destination | Gobot | Triple Whale | Littledata |
---|---|---|---|
Klaviyo | ✔️ | ✔️ | ✔️ |
Attentive | ✔️ | ✔️ | |
Meta Ads | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Postscript | ✔️ | ||
Yotpo Email & SMS | ✔️ | ||
Google Analytics | ✔️ | ||
TikTok | ✔️ | ||
✔️ | |||
Segment | ✔️ |
Gobot focuses on integrating with platforms primarily for email and SMS marketing, such as Klaviyo, Attentive, Postscript, and Yotpo, enhancing customer engagement through targeted messaging. In contrast, Triple Whale emphasizes advertising performance with data destinations like Meta Ads and Google Ads, optimizing ad spend and tracking conversions. Littledata offers a broader analytics approach, integrating with various platforms including Google Analytics, TikTok, and Pinterest, alongside marketing tools like Klaviyo and Attentive, providing comprehensive insights across multiple channels. Each solution caters to different aspects of ecommerce tracking and marketing strategies.
Feature | Gobot | Triple Whale | Littledata |
---|---|---|---|
Identity resolution | |||
Never adds new emails to your marketing list | ✔️ | ✔️ | |
Docs on how an end-user can opt out for GDPR / CCPA | ✔️ | ✔️ | |
Uses other marketing channel cookies to boost identity | ✔️ | ||
Backstitches Klaviyo profile onto previous customer events | ✔️ | ||
Viewed Product trigger | |||
Tracked client-side | ✔️ | ||
Tracked server-side | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Added to Cart trigger | |||
Unreliable tracking of button clicks | ✔️ | ✔️ | |
Reliable via Shopify's servers | ✔️ | ||
Enriched product info (e.g. category) | ✔️ | ||
Backwards compatible with Klaviyo templates | ✔️ | ||
Target the whole contents of the cart | ✔️ |