Gobot vs Triple Whale

Is Gobot or Triple Whale a better data solution for Shopify brands?

Gobot competitors

What is Gobot?

Gobot helps identify anonymous store visitors and retarget abandoners via email & SMS Gobot is used by 1000 Shopify sites according to BuiltWith.


Triple Whale competitors

What is Triple Whale?

Triple Whale allows you to easily manage and automate analytics, attribution, merchandising, forecasting & more — in the palm of your hand. Triple Whale is used by 18,000 Shopify sites according to BuiltWith.


You could use both Gobot for accurate data, and Triple Whale for reporting

Gobot vs Triple Whale comparison

FeatureGobotTriple WhaleLittledata
Identity resolution to boost audiences✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Fully automatic, no code setupminus✔️✔️
Marketing reportingminus✔️minus
Proprietary attribution modelminus✔️minus
30 day free trialminusminus✔️
Public statement of privacy complianceminusminus✔️
Server-side trackingminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Gobot focuses on identifying anonymous visitors and retargeting cart abandoners through email and SMS, enhancing direct customer engagement. Its identity resolution feature helps boost audience targeting but is more limited in analytics capabilities.

Triple Whale offers a comprehensive marketing reporting and attribution model, allowing for automated analytics and merchandising management. Its no-code setup simplifies implementation, making it user-friendly for eCommerce managers.

Littledata provides a 30-day free trial and emphasizes privacy compliance, alongside identity resolution and server-side tracking. Its automatic tracking of checkout extensibility enhances data collection without requiring technical expertise.

In summary, Gobot excels in direct customer engagement, Triple Whale offers robust analytics and automation, while Littledata focuses on privacy and seamless tracking. Your choice should depend on whether you prioritize customer engagement, analytics, or compliance.

Cost comparison

Gobot vs Triple Whale's monthly subscription cost

Store sizeGobotTriple WhaleLittledata
50 orders / month$$299$39
500 orders / month$$549$149
5,000 orders / month$$1469$349
20,000 orders / month$$4028$799

Supported data destinations

DestinationGobotTriple WhaleLittledata
Klaviyo✔️✔️✔️
Attentive✔️minus✔️
Meta Adsminus✔️✔️
Google Adsminus✔️✔️
Postscript✔️minusminus
Yotpo Email & SMS✔️minusminus
Google Analyticsminusminus✔️
TikTokminusminus✔️
Pinterestminusminus✔️
Segmentminusminus✔️

Gobot focuses on integrating with platforms primarily for email and SMS marketing, such as Klaviyo, Attentive, Postscript, and Yotpo, enhancing customer engagement through targeted messaging. In contrast, Triple Whale emphasizes advertising performance with data destinations like Meta Ads and Google Ads, optimizing ad spend and tracking conversions. Littledata offers a broader analytics approach, integrating with various platforms including Google Analytics, TikTok, and Pinterest, alongside marketing tools like Klaviyo and Attentive, providing comprehensive insights across multiple channels. Each solution caters to different aspects of ecommerce tracking and marketing strategies.

Klaviyo comparison

Gobot vs Triple Whale's solution for Klaviyo

FeatureGobotTriple WhaleLittledata
Identity resolution
Never adds new emails to your marketing listminus✔️✔️
Docs on how an end-user can opt out for GDPR / CCPAminus✔️✔️
Uses other marketing channel cookies to boost identityminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Tracked client-side✔️minusminus
Tracked server-sideminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Added to Cart trigger
Unreliable tracking of button clicks✔️✔️minus
Reliable via Shopify's serversminusminus✔️
Enriched product info (e.g. category)minusminus✔️
Backwards compatible with Klaviyo templatesminusminus✔️
Target the whole contents of the cartminusminus✔️

Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Gobot against Triple Whale
How does Gobot work?

Gobot's Identity Pixel identifies your anonymous site visitors (who don't fill out forms or popups) and adds their emails directly into your email marketing platform. This uses a third-party email list from other brands, even though they call themselves as 'first-party data platform'.

Does Gobot work with Shopify?

Yes, Gobot is installed on 1000 Shopify sites according to the latest stats from BuiltWith.

How does Triple Whale work?

Triple Whale Pixel tracks customers on your site and reports on that activity (similar to Google Analytics). Triple Whale Sonar enriches customer data and feeds this into your marketing channels.

Does Triple Whale work with Shopify?

Yes, Triple Whale is installed on 18,000 Shopify sites according to the latest stats from BuiltWith.

Is Gobot suitable for Enterprise brands?

Gobot is used by 6 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Triple Whale suitable for Enterprise brands?

Triple Whale is used by 72 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Gobot support?

Gobot supports Klaviyo, Attentive, Postscript and Yotpo Email & SMS.

Which marketing tools does Triple Whale support?

Triple Whale supports Klaviyo, Meta Ads and Google Ads.

Who owns Gobot?

Gobot is an independent private company headquartered in undefined. Max Ronai is Gobot's CEO.

Who owns Triple Whale?

Triple Whale is an independent private company headquartered in Columbus, Ohio. Maxx Blank is Triple Whale's CEO.

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