Fueled offers a comprehensive solution for collecting and organizing first-party eCommerce customer data across multiple platforms, including Shopify, BigCommerce, and others. Its no-code setup for Shopify Hydrogen simplifies integration, making it accessible for users without technical expertise. Fueled's focus on server-side tracking and identity resolution enhances audience targeting and data utilization.

In comparison, Elevar emphasizes fixing conversion tracking issues and streamlining Google Tag Manager (GTM) setups, also utilizing server-side tracking and identity resolution. However, it lacks the no-code setup feature that Fueled provides.

Littledata offers a fully automatic, no-code setup and includes automatic tracking of checkout extensibility, which can be advantageous for users seeking ease of use. Like Fueled and Elevar, it also focuses on identity resolution and server-side tracking, along with a public statement of privacy compliance. Overall, Fueled stands out for its multi-platform compatibility and user-friendly setup.

For 50 orders per month, Fueled is 384% more expensive than Littledata, while Elevar is 413% more expensive. At 500 orders, Fueled and Elevar are equal, with Littledata being 57% cheaper. For 5000 orders, Fueled is 151% more than Littledata, while Elevar is 29% cheaper. At 20000 orders, Fueled is 150% more expensive than Littledata, and Elevar is 19% more expensive. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Fueled focuses on integrating with major advertising platforms like Google Ads and Meta Ads, emphasizing streamlined data flow for performance marketing. Elevar offers a broader range of destinations, including email and SMS platforms like Klaviyo and Postscript, catering to comprehensive customer engagement. Littledata also supports a wide array of platforms, including Segment and TikTok, but lacks some of the email marketing integrations found in Elevar. Overall, Elevar provides the most extensive options for customer communication, while Fueled and Littledata are more focused on advertising analytics.

Littledata's purchase tracking offers comprehensive features that enhance data accuracy and attribution. It includes post-purchase upsells and refunds, which are crucial for understanding customer behavior and optimizing revenue. The ability to filter orders by sales channel and utilize user-provided data further improves attribution accuracy.

In checkout tracking, Littledata captures all steps server-side, ensuring complete visibility into the checkout process, unlike Fueled, which only tracks the checkout start. Compared to Elevar, Littledata's inclusion of refunds and post-purchase upsells provides a more holistic view of customer interactions, while maintaining server-side tracking for reliability. This combination makes Littledata a superior choice for detailed analytics in Shopify Plus environments.