Elevar ensures that 100% of your conversions are tracked and delivered to your marketing channels using Google Tag Manager and server-side tracking. Since the company was acquired by Buxton (now Audiense) the product has been merged into a wider analytics and segmentation tool.
Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking.
Switching from Elevar? Get 50% off your first year with Littledata
Feature | Elevar | Popsixle | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Server-side tracking | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Founder owned and led | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Fully automatic, no code setup | ✔️ | ||
Automatic tracking of checkout steps | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Elevar focuses on ensuring 100% conversion tracking through Google Tag Manager and server-side tracking, now integrated into a broader analytics tool post-acquisition. Popsixle also offers server-side tracking and identity resolution but emphasizes fixing data for Facebook and Instagram. Littledata stands out with its 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, making it easier for users to implement and manage without technical expertise.
Elevar | Popsixle | Littledata | |
---|---|---|---|
Example product review | "They continue to charge you after uninstalling and cancelling your plan...made absolutely 0 impact to my tracking." | "I was having issues with Facebook claiming purchases from our existing customers...Popsixle comes in to show how many actual new customers were purchasing on our website and then feed that info back to Facebook." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
Example support review | "Awful support. I am now $700 in charges without even using the stupid thing because it made absolutely 0 impact." | "Popsixle's support is non-existent... I reached out multiple times with no response." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
Link | Read more reviews |
Store size | Elevar | Popsixle | Littledata |
---|---|---|---|
50 orders / month | $200 | $95 | $39 |
500 orders / month | $200 | $95 | $149 |
5,000 orders / month | $450 | $250 | $349 |
20,000 orders / month | $950 | $795 | $799 |
For 50 orders, Elevar is 111% more expensive than Popsixle and 413% more than Littledata. For 500 orders, Elevar is 0% more than Popsixle and 34% more than Littledata. At 5000 orders, Elevar is 80% more than Popsixle and 29% more than Littledata. For 20000 orders, Elevar is 19% more than Popsixle and 19% more than Littledata. Overall, Elevar consistently has the highest pricing, while Littledata offers the lowest across all order volumes.
Destination | Elevar | Popsixle | Littledata |
---|---|---|---|
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ✔️ | |
✔️ | ✔️ | ||
TikTok | ✔️ | ✔️ | |
Klaviyo | ✔️ | ✔️ | |
Attentive | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
Yotpo Email & SMS | ✔️ | ||
Postscript | ✔️ | ||
Segment | ✔️ |
Elevar offers a wide range of data destinations, including Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS, and Postscript, providing comprehensive tracking across multiple platforms. Popsixle focuses primarily on Meta Ads, offering a more streamlined approach for businesses heavily invested in Facebook advertising. Littledata supports a diverse set of destinations similar to Elevar, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive data integration and analysis. The main difference lies in the breadth of supported platforms, with Elevar and Littledata offering more options compared to Popsixle's focused approach.
Feature | Elevar | Popsixle | Littledata |
---|---|---|---|
Key benefits | |||
Boost to Event Match Quality Score | ✔️ | ✔️ | ✔️ |
Pre-purchase audiences based on first-party data | ✔️ | ✔️ | ✔️ |
Fully automatic setup | ✔️ | ✔️ | ✔️ |
100% accurate revenue in Meta | ✔️ | ✔️ | |
Target subscriptions vs one-time purchases | ✔️ | ||
AddToCart | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
InitiateCheckout | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes all checkout steps | ✔️ | ✔️ | ✔️ |
Purchase | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Filters to exclude orders from some channels | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ✔️ | |
New vs Returning customer conversions | ✔️ | ✔️ | |
Includes recurring orders | ✔️ | ✔️ |