Elevar vs Popsixle

Is Elevar or Popsixle a better data solution for Shopify brands?

Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


Popsixle competitors

What is Popsixle?

Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking. Popsixle is used by 500 Shopify sites.


Elevar vs Popsixle comparison

FeatureElevarPopsixleLittledata
Identity resolution to boost audiences✔️✔️✔️
Server-side tracking✔️✔️✔️
Customer data to marketing platforms✔️✔️✔️
Public statement of privacy compliance✔️minus✔️
Works with platforms other than Shopifyminus✔️minus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Elevar focuses on resolving conversion tracking issues and optimizing Google Tag Manager (GTM) setups with server-side tracking, ensuring data is effectively pushed to marketing channels. It emphasizes privacy compliance and identity resolution to enhance audience targeting.

Popsixle also offers server-side tracking and identity resolution but highlights its ability to improve data sent specifically to Facebook and Instagram, aiming to identify top customers and enhance revenue through better audience targeting.

Littledata provides a fully automatic, no-code setup with a 30-day free trial, making it user-friendly. It includes server-side tracking, identity resolution, and privacy compliance, along with automatic tracking of checkout extensibility, which can be beneficial for comprehensive data collection.

In summary, while all three platforms offer similar core features, Elevar and Popsixle focus on specific marketing channels, whereas Littledata emphasizes ease of use and comprehensive tracking capabilities.

Cost comparison

Elevar vs Popsixle's monthly subscription cost

Store sizeElevarPopsixleLittledata
50 orders / month$200$95$39
500 orders / month$200$95$149
5,000 orders / month$450$250$349
20,000 orders / month$950$795$799

For 50 orders, Elevar is 111% more expensive than Popsixle and 413% more than Littledata. For 500 orders, Elevar is 0% more than Popsixle and 34% more than Littledata. At 5000 orders, Elevar is 80% more than Popsixle and 29% more than Littledata. For 20000 orders, Elevar is 19% more than Popsixle and 19% more than Littledata. Overall, Elevar consistently has the highest pricing, while Littledata offers the lowest across all order volumes.

Supported data destinations

DestinationElevarPopsixleLittledata
Meta Ads✔️✔️✔️
Google Analytics✔️minus✔️
Pinterest✔️minus✔️
TikTok✔️minus✔️
Klaviyo✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Yotpo Email & SMS✔️minusminus
Postscript✔️minusminus
Segmentminusminus✔️

Elevar offers a wide range of data destinations, including Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS, and Postscript, providing comprehensive tracking across multiple platforms. Popsixle focuses primarily on Meta Ads, offering a more streamlined approach for businesses heavily invested in Facebook advertising. Littledata supports a diverse set of destinations similar to Elevar, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive data integration and analysis. The main difference lies in the breadth of supported platforms, with Elevar and Littledata offering more options compared to Popsixle's focused approach.

Meta Ads comparison

Elevar vs Popsixle's solution for Meta Ads

FeatureElevarPopsixleLittledata
Added to Cart trigger
Via Conversions API✔️✔️✔️
Checkout steps
Via Conversions API✔️✔️✔️
Includes all checkout steps✔️✔️✔️
Purchase event
Via Conversions API✔️✔️✔️
Filters to exclude orders from some channels✔️✔️✔️
Includes post-purchase upsells✔️minus✔️
Includes recurring ordersminus✔️✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Elevar against Popsixle
How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

How does Popsixle work?

Popsixle adds an improved implementation of Meta Conversions API to your store

Does Popsixle work with Shopify?

Yes, Popsixle is installed on 500 Shopify sites according to our estimates.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Is Popsixle suitable for Enterprise brands?

Popsixle is used by 25 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Which marketing tools does Popsixle support?

Popsixle supports Meta Ads.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

Who owns Popsixle?

Popsixle is an independent private company headquartered in Boston, Massachusetts. Noah King is Popsixle's CEO.

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