Elevar focuses on ensuring 100% conversion tracking through Google Tag Manager and server-side tracking, now integrated into a broader analytics tool post-acquisition. Fueled offers similar server-side tracking and customer data integration but supports multiple platforms beyond Shopify. Littledata stands out with a 30-day free trial, fully automatic no-code setup, and automatic tracking of checkout steps, providing a more user-friendly experience while also offering identity resolution and server-side tracking.

For an online store with 50 orders, Elevar is 2.9% more expensive than Fueled and 412.8% more than Littledata. At 500 orders, Elevar and Fueled are equal, while Littledata is 25% cheaper. With 5000 orders, Elevar is 48.5% cheaper than Fueled and 28.5% more than Littledata. At 20000 orders, Elevar is 52.5% cheaper than Fueled and 18.9% more than Littledata. Overall, Littledata consistently offers the lowest pricing across all order volumes.

Elevar focuses on a broader range of data destinations, including email and SMS platforms like Klaviyo, Attentive, Yotpo, and Postscript, enhancing customer engagement. Fueled offers a more streamlined selection, primarily targeting analytics and advertising platforms. Littledata combines features from both, supporting a wide array of marketing tools while also integrating with Segment for advanced data management. Overall, Elevar provides extensive marketing integrations, Fueled emphasizes core analytics and ads, and Littledata balances both with a focus on data orchestration.

Littledata's purchase tracking offers comprehensive features like user-provided data for improved attribution and custom mapping to source/medium, enhancing data accuracy and insights. Its checkout tracking captures all steps server-side, ensuring complete visibility into user behavior, unlike Fueled, which only tracks checkout initiation. Additionally, Littledata's inclusion of post-purchase upsells and refunds provides a more holistic view of customer interactions, surpassing Elevar's reliance on the thank you page for tracking. This combination of detailed tracking and enhanced attribution capabilities makes Littledata a superior choice for Shopify Plus brands aiming for precise analytics and actionable insights.