Aimerce claims to be the easiest way to capture more high-quality customer data Aimerce is used by 420 Shopify sites according to BuiltWith.
Fueled is a new tool for collecting and organizing 1st-party eCommerce customer data across the sales and marketing tools you love. Shopify, BigCommerce, Yotpo, Gorgias...We capture data from all of these channels, so that you can use it wherever and how ever you want. Fueled is used by 100 Shopify sites.
Feature | Aimerce | Fueled | Littledata |
---|---|---|---|
Identity resolution to boost audiences | ✔️ | ✔️ | ✔️ |
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
Fully automatic, no code setup | ✔️ | ✔️ | |
Server-side tracking | ✔️ | ✔️ | |
No-code setup for Shopify Hydrogen | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ||
30 day free trial | ✔️ | ||
Public statement of privacy compliance | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ |
Aimerce focuses on ease of use with its fully automatic, no-code setup, making it ideal for brands seeking a straightforward solution for capturing high-quality customer data. It emphasizes identity resolution and integration with marketing platforms, but lacks server-side tracking capabilities.
Fueled offers a broader compatibility with various platforms beyond Shopify, including BigCommerce and Yotpo, and also features server-side tracking. Its no-code setup is tailored for Shopify Hydrogen, making it versatile for different eCommerce environments.
Littledata provides a 30-day free trial and emphasizes privacy compliance, which can be appealing for brands concerned about data security. It includes both server-side tracking and automatic checkout tracking, alongside identity resolution and integration with marketing platforms.
In summary, Aimerce is the simplest option, Fueled offers broader platform support, and Littledata combines privacy compliance with robust tracking features.
Store size | Aimerce | Fueled | Littledata |
---|---|---|---|
50 orders / month | $299 | $189 | $39 |
500 orders / month | $299 | $349 | $149 |
5,000 orders / month | $499 | $879 | $349 |
20,000 orders / month | $1799 | $2000 | $799 |
For 50 orders per month, Aimerce is 664% more expensive than Littledata, while Fueled is 384% more. At 500 orders, Aimerce and Fueled are equal, with Littledata being 50% cheaper. For 5,000 orders, Aimerce is 43% cheaper than Fueled but 43% more expensive than Littledata. At 20,000 orders, Aimerce is 10% cheaper than Fueled and 125% more than Littledata. Overall, Aimerce tends to be the most expensive, while Littledata offers the lowest pricing across all order volumes.
Destination | Aimerce | Fueled | Littledata |
---|---|---|---|
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Ads | ✔️ | ✔️ | ✔️ |
Klaviyo | ✔️ | ✔️ | |
Google Analytics | ✔️ | ✔️ | |
Segment | ✔️ | ✔️ | |
TikTok | ✔️ | ||
✔️ | |||
Attentive | ✔️ |
Aimerce focuses on integrating with marketing platforms like Klaviyo and Meta Ads, emphasizing customer engagement and targeted advertising. Fueled, on the other hand, prioritizes analytics and data management with Google Analytics and Segment, providing insights into user behavior and data orchestration. Littledata offers a broader range of destinations, including TikTok and Pinterest, alongside major platforms like Google Analytics and Meta Ads, catering to diverse marketing strategies and channels. Each solution targets different aspects of ecommerce tracking, from customer engagement to comprehensive analytics and multi-channel marketing.
Feature | Aimerce | Fueled | Littledata |
---|---|---|---|
Google Ads Conversions | |||
Client-side Enhanced Conversions | ✔️ | ✔️ | |
Server-side Enhanced Conversions | ✔️ | ||
Real-time tracking of Enhanced Conversions | ✔️ | ||
Fully automatic setup | ✔️ | ||
New vs Returning customer conversions | ✔️ |
Feature | Aimerce | Fueled | Littledata |
---|---|---|---|
Added to Cart trigger | |||
Via Conversions API | ✔️ | ✔️ | |
Checkout steps | |||
Via Conversions API | ✔️ | ✔️ | |
Includes all checkout steps | ✔️ | ✔️ | |
Purchase event | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes post-purchase upsells | ✔️ | ||
Includes recurring orders | ✔️ | ||
Filters to exclude orders from some channels | ✔️ |