Littledata — the Elevar alternative for teams that prioritize accurate data for Google Analytics and GTM
A better path forward with Littledata's accurate tracking and ecommerce analytics. The first data platform built specifically for ecommerce stores, starting with Shopify and Shopify Plus.
| Features | Littledata 🐦 | Elevar |
|---|---|---|
| Server-side Tracking |  | Only in Advanced or Higher Plans |
| No Setup Fees | |  |
| Self-Service Option | | |
| 30-Day Free Trial | | |
| Works with GA4 | Free with any plan PLUS Server Side Tracking | Free version ONLY with client-side tracking |
| Works with GTM | | |
| Automatically Tracks Multiple Country Stores | | |
A quick snapshot—Littledata is always humming in the background of your store
Elevar and Littledata are both good tracking apps, but they take different approaches. Both offer GTM data layers and both can be customized. Littledata's server-side tracking works automatically and comes with account management from an analytics expert. Elevar is more like an agency because someone still needs to set up and maintain their GTM packages.
Littledata has been known since 2017 by top brands for its accurate tracking, customer service, and dependability. Correct tracking and analytics allow you to see real events, purchases, LTV, and AOV directly in Google Analytics (UA & GA4) where you can view the data or send it to other destinations like Segment, Google Ads, Meta’s Business Manager, and even your own data warehouse!
Littledata, however, focuses on being plug and play out of the box while delivering accurate data with server-side tracking from your Shopify or BigCommerce store, including multiple country stores (multi-currency) and headless setups.
Littledata: Pay for the data not setting up the tracking or developer time
Start saving right when you sign up with a free trial for 30-days no strings attached and 20% on annual subscriptions. On average, the normal new customer takes about 10 minutes to self-onboard and set up with no developer or code needed. Littledata includes server-side tracking in all of its plans meaning to get started with server-side tracking with Littledata is only $99 a month vs. $250.
Based on Elevar's pricing plans there are also other costs like set-up fees called "done for you" that you will need to pay for unless you have your own in-house developer—Littledata includes onboarding support in our no-code solution and pricing plans for every budget, whether you're doing $1M a year or $100M.
100% accurate data, automatically
Owning your own data has never been easier. Littledata fixes the problem that many merchants face when their Shopify analytics do not match what is in Google Analytics. And that's just the beginning! Starting with the correct data first is the best path forward to marketing, optimization, remarketing, and understanding customer behavior from the landing page all the way through checkout flows and repeat purchases. Capture every order and get complete marketing attribution for every transaction and ecommerce events, including coupon codes, refunds, upsells and subscriptions.
Who uses Littledata?
Littledata is for everyone! Littledata is for ecommerce managers, data geeks, agencies, founders, developers and CTOs.
- Developers and CTOs love Littledata's detailed schemas and automated setup and maintenance
- Ecommerce Managers and Ecommerce Directors use Littledata to make data-driven decisions based on analytics they can trust
- Data Analysts and Data Scientists use Littledata to get better, more granular insights and complete their modern data stack setups
- Founders and Investors trust Littledata to give them a single source of truth, whether that's to optimize ad spend and LTV or to report back to the board of directors
Trusted By
Ready to get much more from Google Analytics?
Sign Up For Free 30-Day Trial