Wetracked claims to be the only solution that pushes 100% accurate data into your ads manager.

Analyzify is the easiest way to get valuable insights from your Shopify data. With Analyzify, you can connect your Shopify store with Google Tag Manager, Google Analytics 4, and many others easily.
| Feature | Wetracked | Analyzify | Littledata |
|---|---|---|---|
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Founder owned and led | ✔️ | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ | ✔️ | |
| Fully automatic, no code setup | ✔️ | ✔️ | |
| Server-side tracking | ✔️ | ✔️ | |
| 30 day free trial | ✔️ | ✔️ | |
| Works with platforms other than Shopify | ✔️ | ||
| Automatic tracking of checkout steps | ✔️ | ||
| No-code setup for Shopify Hydrogen | ✔️ |
Wetracked offers identity resolution and claims 100% accurate data for ads, with a fully automatic setup. Analyzify focuses on ease of integration with various platforms and provides a 30-day free trial. Littledata combines features from both, including identity resolution, server-side tracking, and automatic checkout tracking, while also offering a 30-day free trial. Littledata stands out by providing comprehensive tracking capabilities and ease of use across multiple platforms, making it a strong choice for Shopify Plus brands seeking detailed insights and accurate data collection.
| Wetracked | Analyzify | Littledata | |
|---|---|---|---|
| Example product review | they got me in as they said it was better and cheaper then Triple whale, but really all it is, is some code on the back end you can not track or even see the results you still need to use the meta and good dash boards. | "Conflicting GA4 properties led to quadruplicate tracking and corrupted analytics data... resulted in significant financial impact due to lost advertising effectiveness and countless hours of troubleshooting." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
| Example support review | Tracking looks improved the last 2-3 days. Support has never replied to me :-( even after days of waiting and 3 emails & reminders. | "Awful experience. You pay $$$ and have to troubleshoot everything with little help... just get redirected to help articles." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
| Store size | Wetracked | Analyzify | Littledata |
|---|---|---|---|
| 50 orders / month | $49 | $79 | $39 |
| 500 orders / month | $149 | $79 | $199 |
| 5,000 orders / month | $249 | $79 | $449 |
| 20,000 orders / month | $670 | $183 | $1390 |
For 50 orders, Wetracked is 25% more expensive than Littledata, while Analyzify is 102.6% more expensive than Wetracked. At 500 orders, all three services cost the same. For 5000 orders, Wetracked is 215.2% more than Analyzify, and Littledata is 40.2% more than Wetracked. At 20000 orders, Wetracked is 267.2% more than Analyzify, and Littledata is 19.3% more than Wetracked. Analyzify consistently offers lower pricing at higher order volumes compared to Wetracked and Littledata.
| Destination | Wetracked | Analyzify | Littledata |
|---|---|---|---|
| Meta Ads | ✔️ | ✔️ | ✔️ |
| Google Ads | ✔️ | ✔️ | ✔️ |
| TikTok | ✔️ | ✔️ | ✔️ |
| Klaviyo | ✔️ | ✔️ | |
| ✔️ | ✔️ | ||
| Google Analytics | ✔️ | ✔️ | |
| Snap | ✔️ | ||
| Segment | ✔️ | ||
| Attentive | ✔️ |
Wetracked focuses on integrating with a broader range of advertising platforms, including Pinterest and Snap, enhancing targeted ad campaigns. Analyzify primarily emphasizes Google Analytics and major ad platforms, providing a streamlined approach for data analysis. Littledata offers a comprehensive suite, including Segment and Attentive, alongside popular platforms, allowing for extensive data integration and customer engagement strategies. Each solution caters to different needs: Wetracked for diverse ad targeting, Analyzify for analytics, and Littledata for extensive integration capabilities.
| Feature | Wetracked | Analyzify | Littledata |
|---|---|---|---|
| Google Ads Conversions | |||
| Unreliable tracking via thank you page | ✔️ | ||
| Tracked direct from Shopify's servers | ✔️ | ||
| Real-time tracking of Enhanced Conversions | ✔️ | ||
| Fully automatic setup | ✔️ | ||
| New vs Returning customer conversions | ✔️ | ||
| Feature | Wetracked | Analyzify | Littledata |
|---|---|---|---|
| Key benefits | |||
| Boost to Event Match Quality Score | ✔️ | ✔️ | |
| 100% accurate revenue in Meta | ✔️ | ||
| Pre-purchase audiences based on first-party data | ✔️ | ||
| Target subscriptions vs one-time purchases | ✔️ | ||
| Fully automatic setup | ✔️ | ||
| AddToCart | |||
| Via Conversions API | ✔️ | ||
| InitiateCheckout | |||
| Via Conversions API | ✔️ | ||
| Includes all checkout steps | ✔️ | ||
| Purchase | |||
| Via Conversions API | ✔️ | ✔️ | ✔️ |
| Includes post-purchase upsells | ✔️ | ||
| Includes recurring orders | ✔️ | ||
| Filters to exclude orders from some channels | ✔️ | ||
| New vs Returning customer conversions | ✔️ | ||
