Stape vs Popsixle

Is Stape or Popsixle a better data solution for Shopify brands?

Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance. Stape is used by an unknown number of Shopify sites.


Popsixle competitors

What is Popsixle?

Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking. Popsixle is used by 500 Shopify sites.


Stape vs Popsixle comparison

FeatureStapePopsixleLittledata
Server-side tracking✔️✔️✔️
Public statement of privacy compliance✔️minus✔️
Works with platforms other than Shopify✔️✔️minus
Identity resolution to boost audiencesminus✔️✔️
Customer data to marketing platformsminus✔️✔️
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Stape offers a comprehensive server-side tracking solution focused on data quality and marketing ROI, with a strong emphasis on privacy compliance. It supports multiple platforms beyond Shopify, making it versatile for various ecommerce needs.

Popsixle also provides server-side tracking and emphasizes identity resolution to enhance audience targeting, specifically for Facebook and Instagram, which can be beneficial for social media marketing. However, it lacks a free trial and automatic setup features.

Littledata stands out with a 30-day free trial and fully automatic, no-code setup, making it user-friendly for those less technical. It also includes identity resolution and public privacy compliance, similar to Stape. However, it may not have the same level of focus on data quality and marketing ROI as Stape.

In summary, Stape is ideal for data quality and compliance, Popsixle excels in social media audience targeting, and Littledata offers ease of use with a trial option.

Cost comparison

Stape vs Popsixle's monthly subscription cost

Store sizeStapePopsixleLittledata
50 orders / month$40$95$39
500 orders / month$40$95$149
5,000 orders / month$150$250$349
20,000 orders / month$400$795$799

For 50 orders, Popsixle is 137.5% more expensive than Stape, while Littledata is 2.5% cheaper. At 500 orders, Popsixle and Stape are equal, but Littledata is 272.5% more expensive. For 5000 orders, Popsixle is 66.7% more than Stape, and Littledata is 132.7% more expensive. At 20000 orders, Popsixle is 98.75% more than Stape, while Littledata is only 0.5% more expensive than Popsixle. Overall, Stape is the most cost-effective option across all order volumes.

Supported data destinations

DestinationStapePopsixleLittledata
Meta Ads✔️✔️✔️
Google Analytics✔️minus✔️
TikTok✔️minus✔️
Klaviyo✔️minus✔️
Attentive✔️minus✔️
Google Ads✔️minus✔️
Pinterest✔️minus✔️
Segmentminusminus✔️

Stape focuses on server-side tracking with a wide range of data destinations, including Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest, allowing for comprehensive data collection across multiple platforms. Popsicle primarily emphasizes Meta Ads, which may limit its versatility compared to Stape. Littledata offers a similar breadth of destinations as Stape, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, providing robust tracking capabilities. The main difference lies in the specific focus and range of integrations each solution offers, with Stape and Littledata providing more extensive options than Popsicle.

Meta Ads comparison

Stape vs Popsixle's solution for Meta Ads

FeatureStapePopsixleLittledata
Added to Cart trigger
Via Conversions APIminus✔️✔️
Checkout steps
Via Conversions APIminus✔️✔️
Includes all checkout stepsminus✔️✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes recurring ordersminus✔️✔️
Filters to exclude orders from some channelsminus✔️✔️
Includes post-purchase upsellsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Stape against Popsixle
How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

How does Popsixle work?

Popsixle adds an improved implementation of Meta Conversions API to your store

Does Popsixle work with Shopify?

Yes, Popsixle is installed on 500 Shopify sites according to our estimates.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Popsixle suitable for Enterprise brands?

Popsixle is used by 25 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Which marketing tools does Popsixle support?

Popsixle supports Meta Ads.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.

Who owns Popsixle?

Popsixle is an independent private company headquartered in Boston, Massachusetts. Noah King is Popsixle's CEO.

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