Stape vs Elevar

Is Stape or Elevar a better data solution for Shopify brands?

Stape competitors

What is Stape?

Stape is your all-in-one solution for server-side data tracking. Industry leaders and top companies choose us to boost data quality and marketing ROI while maintaining security compliance. Stape is used by an unknown number of Shopify sites.


Elevar competitors

What is Elevar?

Elevar is designed to fix conversion tracking issues and GTM setup with server-side tracking that pushes data back to marketing channels. Elevar is used by 6,300 Shopify sites according to BuiltWith.


Stape vs Elevar comparison

FeatureStapeElevarLittledata
Server-side tracking✔️✔️✔️
Public statement of privacy compliance✔️✔️✔️
Identity resolution to boost audiencesminus✔️✔️
Customer data to marketing platformsminus✔️✔️
Works with platforms other than Shopify✔️minusminus
30 day free trialminusminus✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Stape offers a comprehensive server-side tracking solution focused on enhancing data quality and marketing ROI while ensuring privacy compliance. It supports various platforms beyond Shopify, making it versatile for different ecommerce setups.

In comparison, Elevar emphasizes fixing conversion tracking issues and optimizing Google Tag Manager (GTM) setups, also utilizing server-side tracking to send data to marketing channels. Its focus is more on troubleshooting and improving existing setups.

Littledata provides a user-friendly experience with a 30-day free trial and fully automatic, no-code setup. It also features identity resolution and automatic tracking of checkout extensibility, making it ideal for users seeking ease of use and quick implementation.

Overall, Stape is best for those prioritizing data quality across multiple platforms, while Elevar and Littledata cater to specific needs in conversion tracking and user-friendly setups, respectively.

Cost comparison

Stape vs Elevar's monthly subscription cost

Store sizeStapeElevarLittledata
50 orders / month$40$200$39
500 orders / month$40$200$149
5,000 orders / month$150$450$349
20,000 orders / month$400$950$799

For 50 orders, Stape is 20% cheaper than Littledata, while Elevar is 400% more expensive than Stape. At 500 orders, Stape and Elevar are equal in price, while Littledata is 272.5% more expensive than Stape. For 5000 orders, Stape is 33.3% cheaper than Littledata and 66.7% cheaper than Elevar. At 20000 orders, Stape is 57.9% cheaper than Elevar and 50.5% cheaper than Littledata. Overall, Stape consistently offers the lowest pricing across all order volumes.

Supported data destinations

DestinationStapeElevarLittledata
Google Analytics✔️✔️✔️
Meta Ads✔️✔️✔️
TikTok✔️✔️✔️
Klaviyo✔️✔️✔️
Attentive✔️✔️✔️
Google Ads✔️✔️✔️
Pinterest✔️✔️✔️
Yotpo Email & SMSminus✔️minus
Postscriptminus✔️minus
Segmentminusminus✔️

Stape focuses on server-side tracking with a strong emphasis on data accuracy and privacy, integrating with major platforms like Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads, and Pinterest. Elevar offers similar integrations but includes Yotpo Email & SMS and Postscript, catering to brands that prioritize email and SMS marketing. Littledata also supports key platforms like Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, and Attentive, but adds Segment for enhanced data management. The main difference lies in the additional integrations offered by Elevar and Littledata, which may better suit specific marketing strategies.

Google Analytics comparison

Stape vs Elevar's solution for Google Analytics

FeatureStapeElevarLittledata
Product list views & clicks
Consistent product identifier in GA4✔️minus✔️
Tracks products list as you scrollminus✔️✔️
Tracks clicks on product listminus✔️✔️
Add to Cart event
Tracked server-sideminus✔️✔️
Enriched product infominus✔️✔️
Tracks remove from cartminus✔️✔️
Tracked client-side✔️minusminus
Checkout steps
Compatible with checkout extensibilityminus✔️✔️
Compatible with accelerated checkoutsminus✔️✔️
All steps tracked server-sideminus✔️✔️
Tracked client-side✔️minusminus
Tracks checkout started only✔️minusminus
Purchase event
Tracked server side for 100% accuracy✔️✔️✔️
Includes refunds✔️✔️✔️
Includes post-purchase upsellsminus✔️✔️
Includes recurring ordersminus✔️✔️
Filter orders by sales channelminus✔️✔️
Tracked client-sideminus✔️minus
User-provided data for improved attributionminusminus✔️
Custom mapping to a source / mediumminusminus✔️

Littledata's purchase tracking offers comprehensive features that enhance data accuracy and attribution. It tracks all purchase events server-side, ensuring 100% accuracy, and includes post-purchase upsells and recurring orders, which are crucial for understanding customer lifetime value. The ability to filter orders by sales channel and include refunds provides deeper insights into performance.

In contrast, Stape's tracking is limited to refunds and lacks detailed purchase insights. Elevar, while server-side for purchases, tracks client-side for checkout, which can lead to data discrepancies. Littledata's complete server-side checkout tracking captures all steps and is compatible with checkout extensibility and accelerated checkouts, providing a more robust solution for Shopify Plus brands.

Klaviyo comparison

Stape vs Elevar's solution for Klaviyo

FeatureStapeElevarLittledata
Identity resolution
Docs on how an end-user can opt out for GDPR / CCPAminus✔️✔️
Never adds new emails to your marketing listminus✔️✔️
Uses other marketing channel cookies to boost identityminusminus✔️
Backstitches Klaviyo profile onto previous customer eventsminusminus✔️
Viewed Product trigger
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked server-sideminus✔️✔️
Tracked client-side✔️minusminus
Enriched product info (e.g. category)minusminus✔️
Added to Cart trigger
Tracked server-sideminus✔️✔️
Enriched product info (e.g. category)minus✔️✔️
Backwards compatible with Klaviyo templatesminus✔️✔️
Tracked client-side✔️minusminus
Target the whole contents of the cartminusminus✔️

Google Ads comparison

Stape vs Elevar's solution for Google Ads

FeatureStapeElevarLittledata
Google Ads Conversions
Server-side Enhanced Conversionsminus✔️✔️
New vs Returning customer conversionsminus✔️✔️
Client-side Enhanced Conversions✔️minusminus
Real-time tracking of Enhanced Conversionsminusminus✔️
Fully automatic setupminusminus✔️

Meta Ads comparison

Stape vs Elevar's solution for Meta Ads

FeatureStapeElevarLittledata
Added to Cart trigger
Via Conversions APIminus✔️✔️
Checkout steps
Via Conversions APIminus✔️✔️
Includes all checkout stepsminus✔️✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes post-purchase upsellsminus✔️✔️
Filters to exclude orders from some channelsminus✔️✔️
Includes recurring ordersminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Stape against Elevar
How does Stape work?

Stape hosts server-side Google Tag Manager so you have the flexibility and customization of a sGTM setup without the hosting costs and hassle. However, only the purchase events are coming from Shopify's servers

Does Stape work with Shopify?

Yes, Stape is installed on an unknown number of Shopify sites according to our estimates.

How does Elevar work?

Elevar uses a combination of client tracking and a server-to-server connection to ensure 100% of conversions are tracked, and that the purchase can be linked to the pre-checkout user journey.

Does Elevar work with Shopify?

Yes, Elevar is installed on 6,300 Shopify sites according to the latest stats from BuiltWith.

Is Stape suitable for Enterprise brands?

Stape is used by an unknown number of sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Elevar suitable for Enterprise brands?

Elevar is used by 129 sites in the top 100,000 globally - so this solution is likely suitable for Enterprise scale brands.

Which marketing tools does Stape support?

Stape supports Google Analytics, Meta Ads, TikTok, Klaviyo, Attentive, Google Ads and Pinterest.

Which marketing tools does Elevar support?

Elevar supports Google Analytics, Meta Ads, Pinterest, TikTok, Klaviyo, Attentive, Google Ads, Yotpo Email & SMS and Postscript.

Who owns Stape?

Stape is an independent private company headquartered in Ukraine. Denis Golubovskyi is Stape's CEO.

Who owns Elevar?

Elevar is owned by Buxton and run out of Charleston, South Carolina. Brad Redding is Elevar's CEO.

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