Analyzify vs Northbeam
Is Analyzify or Northbeam a better data solution for Shopify brands?
What is Analyzify?
Analyzify is the easiest way to get valuable insights from your Shopify data. With Analyzify, you can connect your Shopify store with Google Tag Manager, Google Analytics 4, and many others easily.
What is Northbeam?
Northbeam is the marketing intelligence platform for profitable growth, including multi-touch attribution and media mix modeling, both powered by industry-leading machine learning.
Analyzify vs Northbeam comparison
| Feature | Analyzify | Northbeam | Littledata |
|---|---|---|---|
| Founder owned and led | ✔️ | ✔️ | ✔️ |
| Customer data to marketing platforms | ✔️ |  | ✔️ |
| 30 day free trial | ✔️ | | ✔️ |
| Works with platforms other than Shopify | ✔️ | ✔️ | |
| Fully automatic, no code setup | | ✔️ | ✔️ |
| Marketing reporting | | ✔️ | |
| Proprietary attribution model | | ✔️ | |
| Identity resolution to boost audiences | | | ✔️ |
| Server-side tracking | | | ✔️ |
| Automatic tracking of checkout steps | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Analyzify offers easy integration of Shopify data with marketing platforms like Google Tag Manager and Google Analytics 4, focusing on insights. Northbeam emphasizes marketing reporting and a proprietary attribution model with a fully automatic setup. While both are founder-owned and work with platforms beyond Shopify, Analyzify is more data-centric, whereas Northbeam focuses on marketing intelligence. Littledata excels with identity resolution, server-side tracking, and automatic checkout step tracking, providing a comprehensive solution that combines the strengths of both Analyzify and Northbeam while offering a fully automatic setup and enhanced audience targeting.
Reviews comparison
Analyzify vs Northbeam's customer reviews
| Analyzify | Northbeam | Littledata | |
|---|---|---|---|
| Example product review | "Conflicting GA4 properties led to quadruplicate tracking and corrupted analytics data... resulted in significant financial impact due to lost advertising effectiveness and countless hours of troubleshooting." | "Since this change I have struggled to get my clients on to Northbeam as integration can require support, which they refuse to offer any." | "We were having difficulties with accurate and consistent revenue attribution...With Littledata implemented, we now get consistent and accurate revenue attribution." |
| Example support review | "Awful experience. You pay $$$ and have to troubleshoot everything with little help... just get redirected to help articles." | "Something has changed at Northbeam... they have stripped all support... I am looking for an alternative for all my clients." | "Customer support is absolutely amazing... you can never go wrong when an app does what it says and tacks on great service!" |
| Link | Read more reviews |
Cost comparison
Analyzify vs Northbeam's monthly subscription cost
| Store size | Analyzify | Northbeam | Littledata |
|---|---|---|---|
| 50 orders / month | $ | $1000 | $39 |
| 500 orders / month | $ | $1000 | $149 |
| 5,000 orders / month | $ | $1500 | $349 |
| 20,000 orders / month | $ | $3500 | $799 |
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Supported data destinations
| Destination | Analyzify | Northbeam | Littledata |
|---|---|---|---|
| Google Analytics | ✔️ | | ✔️ |
| Meta Ads | ✔️ | | ✔️ |
| TikTok | ✔️ | | ✔️ |
| Google Ads | ✔️ | | ✔️ |
| | ✔️ | |
| Klaviyo | | | ✔️ |
| Segment | | | ✔️ |
| Attentive | | | ✔️ |
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