Retention.com vs Analyzify
Is Retention.com or Analyzify a better data solution for Shopify brands?
What is Retention.com?
Retention.com's identity resolution software helps Shopify merchants recover lost shoppers and increase Klaviyo flow revenue. Retention.com - formerly known as GetEmails - is used by 1,950 Shopify sites according to BuiltWith.
What is Analyzify?
Analyzify is the easiest way to get valuable insights from your Shopify data. With Analyzify, you can connect your Shopify store with Google Tag Manager, Google Analytics 4, and many others easily. Analyzify is used by 1,200 Shopify sites.
Retention.com vs Analyzify comparison
| Feature | Retention.com | Analyzify | Littledata |
|---|---|---|---|
| Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
| Identity resolution to boost audiences | ✔️ |  | ✔️ |
| Works with platforms other than Shopify | ✔️ | ✔️ | |
| 30 day free trial | | ✔️ | ✔️ |
| Public statement of privacy compliance | | ✔️ | ✔️ |
| Server-side tracking | | | ✔️ |
| Fully automatic, no code setup | | | ✔️ |
| Automatic tracking of checkout extensibility | | | ✔️ |
| No-code setup for Shopify Hydrogen | | | ✔️ |
Retention.com focuses on identity resolution to recover lost shoppers and enhance Klaviyo flow revenue, making it particularly beneficial for Shopify merchants. It integrates customer data with various marketing platforms, but its primary strength lies in boosting audience engagement through identity resolution.
Analyzify offers a straightforward way to gain insights from Shopify data, emphasizing ease of integration with tools like Google Tag Manager and Google Analytics 4. It provides a 30-day free trial and ensures privacy compliance, but lacks specific identity resolution features.
Littledata combines identity resolution with server-side tracking and automatic setup, making it user-friendly. It also offers a 30-day free trial and privacy compliance, while automatically tracking checkout extensibility, which can enhance data accuracy and insights.
In summary, Retention.com excels in recovering lost sales, Analyzify simplifies data integration, and Littledata provides comprehensive tracking and audience boosting features.
Cost comparison
Retention.com vs Analyzify's monthly subscription cost
| Store size | Retention.com | Analyzify | Littledata |
|---|---|---|---|
| 50 orders / month | $500 | $ | $39 |
| 500 orders / month | $500 | $ | $149 |
| 5,000 orders / month | $2000 | $ | $349 |
| 20,000 orders / month | $5000 | $ | $799 |
Supported data destinations
| Destination | Retention.com | Analyzify | Littledata |
|---|---|---|---|
| Klaviyo | ✔️ | | ✔️ |
| Google Analytics | | ✔️ | ✔️ |
| Meta Ads | | ✔️ | ✔️ |
| TikTok | | ✔️ | ✔️ |
| Google Ads | | ✔️ | ✔️ |
| | ✔️ | |
| Segment | | | ✔️ |
| Attentive | | | ✔️ |
Retention.com focuses on enhancing email marketing through Klaviyo by capturing first-party data for personalized campaigns. Analyzify integrates with major platforms like Google Analytics, Meta Ads, TikTok, and Google Ads, providing a comprehensive view of customer behavior across multiple channels. Littledata offers a broader range of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive data integration and analysis across various marketing platforms. The main difference lies in Retention.com's emphasis on email marketing, while Analyzify and Littledata provide more extensive multi-channel analytics capabilities.
