Popsixle vs Analyzify

Is Popsixle or Analyzify a better data solution for Shopify brands?

Popsixle competitors

What is Popsixle?

Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking. Popsixle is used by 500 Shopify sites.


Analyzify competitors

What is Analyzify?

Analyzify is the easiest way to get valuable insights from your Shopify data. With Analyzify, you can connect your Shopify store with Google Tag Manager, Google Analytics 4, and many others easily. Analyzify is used by 1,200 Shopify sites.


Popsixle vs Analyzify comparison

FeaturePopsixleAnalyzifyLittledata
Customer data to marketing platforms✔️✔️✔️
Server-side tracking✔️minus✔️
Identity resolution to boost audiences✔️minus✔️
Works with platforms other than Shopify✔️✔️minus
30 day free trialminus✔️✔️
Public statement of privacy complianceminus✔️✔️
Fully automatic, no code setupminusminus✔️
Automatic tracking of checkout extensibilityminusminus✔️
No-code setup for Shopify Hydrogenminusminus✔️

Popsixle focuses on enhancing data accuracy for Facebook and Instagram, emphasizing server-side tracking and identity resolution to optimize audience targeting and conversion tracking. It is designed to help brands scale revenue by identifying their best customers.

Analyzify offers a user-friendly approach to integrating Shopify data with various marketing platforms, including Google Tag Manager and Google Analytics 4. It provides a 30-day free trial and emphasizes privacy compliance, making it accessible for brands seeking insights without complex setups.

Littledata combines features from both, offering server-side tracking, identity resolution, and automatic setup without coding. It also includes a 30-day free trial and privacy compliance, making it a comprehensive solution for brands looking to streamline data collection and enhance audience targeting.

In summary, Popsixle is more focused on social media data accuracy, while Analyzify and Littledata provide broader integration and ease of use.

Cost comparison

Popsixle vs Analyzify's monthly subscription cost

Store sizePopsixleAnalyzifyLittledata
50 orders / month$95$$39
500 orders / month$95$$149
5,000 orders / month$250$$349
20,000 orders / month$795$$799

Supported data destinations

DestinationPopsixleAnalyzifyLittledata
Meta Ads✔️✔️✔️
Google Analyticsminus✔️✔️
TikTokminus✔️✔️
Google Adsminus✔️✔️
Pinterestminusminus✔️
Klaviyominusminus✔️
Segmentminusminus✔️
Attentiveminusminus✔️

Popsixle focuses on integrating data primarily with Meta Ads, optimizing for Facebook and Instagram advertising. Analyzify offers a broader range of data destinations, including Google Analytics, Meta Ads, TikTok, and Google Ads, providing a more comprehensive analytics solution across multiple platforms. Littledata expands further by including additional destinations like Pinterest, Klaviyo, Segment, and Attentive, allowing for extensive data integration and marketing automation capabilities. In summary, Popsixle is more specialized, while Analyzify and Littledata provide wider analytics and marketing integration options.

Meta Ads comparison

Popsixle vs Analyzify's solution for Meta Ads

FeaturePopsixleAnalyzifyLittledata
Added to Cart trigger
Via Conversions API✔️minus✔️
Checkout steps
Via Conversions API✔️minus✔️
Includes all checkout steps✔️minus✔️
Purchase event
Via Conversions API✔️✔️✔️
Includes recurring orders✔️minus✔️
Filters to exclude orders from some channels✔️minus✔️
Includes post-purchase upsellsminusminus✔️
Benefits of Littledata
Littledata has been trusted by leading Shopify brands since 2017 for reliable server-side tracking.
100% of revenue tracked
Enhanced identity resolution
Connectors for all popular marketing channels
googleAnalytics
Comparing Popsixle against Analyzify
How does Popsixle work?

Popsixle adds an improved implementation of Meta Conversions API to your store

Does Popsixle work with Shopify?

Yes, Popsixle is installed on 500 Shopify sites according to our estimates.

How does Analyzify work?

Analyzify provides a Google Tag Manager (GTM) data layer so that marketing events can be accurately tracked. It is not a managed solution, so you have to maintain the GTM tags.

Does Analyzify work with Shopify?

Yes, Analyzify is installed on 1,200 Shopify sites according to our estimates.

Is Popsixle suitable for Enterprise brands?

Popsixle is used by 25 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Is Analyzify suitable for Enterprise brands?

Analyzify is used by 20 sites in the top 100,000 globally - so this solution is unlikely to be appropriate for Enterprise brands.

Which marketing tools does Popsixle support?

Popsixle supports Meta Ads.

Which marketing tools does Analyzify support?

Analyzify supports Google Analytics, Meta Ads, TikTok and Google Ads.

Who owns Popsixle?

Popsixle is an independent private company headquartered in Boston, Massachusetts. Noah King is Popsixle's CEO.

Who owns Analyzify?

Analyzify is an independent private company headquartered in Tallinn, Estonia. Erman Kuplu is Analyzify's CEO.

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