Analyzify is the easiest way to get valuable insights from your Shopify data. With Analyzify, you can connect your Shopify store with Google Tag Manager, Google Analytics 4, and many others easily. Analyzify is used by 1,200 Shopify sites.
Popsixle fixes the data you're sending to Facebook and Instagram so it knows who your best customers are. Scale your revenue with better audiences and conversion tracking. Popsixle is used by 500 Shopify sites.
Feature | Analyzify | Popsixle | Littledata |
---|---|---|---|
Customer data to marketing platforms | ✔️ | ✔️ | ✔️ |
30 day free trial | ✔️ | ✔️ | |
Public statement of privacy compliance | ✔️ | ✔️ | |
Works with platforms other than Shopify | ✔️ | ✔️ | |
Server-side tracking | ✔️ | ✔️ | |
Identity resolution to boost audiences | ✔️ | ✔️ | |
Fully automatic, no code setup | ✔️ | ||
Automatic tracking of checkout extensibility | ✔️ | ||
No-code setup for Shopify Hydrogen | ✔️ |
Analyzify offers a user-friendly solution for connecting Shopify data to marketing platforms like Google Tag Manager and Google Analytics 4, emphasizing ease of use and a 30-day free trial. It ensures privacy compliance but lacks server-side tracking and identity resolution features.
Popsixle focuses on enhancing audience targeting through server-side tracking and identity resolution, specifically optimizing data for Facebook and Instagram. It aims to improve revenue through better audience insights but does not offer a free trial or public privacy compliance statement.
Littledata combines features from both, providing server-side tracking, identity resolution, and automatic setup, along with a 30-day free trial and privacy compliance. It excels in automatic tracking of checkout extensibility, making it a comprehensive option for data collection and audience enhancement.
In summary, Analyzify is best for ease of integration, Popsixle for audience targeting, and Littledata for a robust, automated solution.
Store size | Analyzify | Popsixle | Littledata |
---|---|---|---|
50 orders / month | $ | $95 | $39 |
500 orders / month | $ | $95 | $149 |
5,000 orders / month | $ | $250 | $349 |
20,000 orders / month | $ | $795 | $799 |
Destination | Analyzify | Popsixle | Littledata |
---|---|---|---|
Meta Ads | ✔️ | ✔️ | ✔️ |
Google Analytics | ✔️ | ✔️ | |
TikTok | ✔️ | ✔️ | |
Google Ads | ✔️ | ✔️ | |
✔️ | |||
Klaviyo | ✔️ | ||
Segment | ✔️ | ||
Attentive | ✔️ |
Analyzify offers data destinations that focus on integrating with major advertising platforms like Google Analytics, Meta Ads, TikTok, and Google Ads, providing a comprehensive view of customer interactions across these channels. Popsixle primarily targets Meta Ads, emphasizing streamlined tracking for Facebook and Instagram advertising. In contrast, Littledata supports a broader range of destinations, including Google Analytics, Meta Ads, TikTok, Pinterest, Klaviyo, Google Ads, Segment, and Attentive, allowing for extensive data collection and analysis across various marketing platforms and email services. This diversity enables more comprehensive insights into customer behavior and marketing effectiveness.
Feature | Analyzify | Popsixle | Littledata |
---|---|---|---|
Added to Cart trigger | |||
Via Conversions API | ✔️ | ✔️ | |
Checkout steps | |||
Via Conversions API | ✔️ | ✔️ | |
Includes all checkout steps | ✔️ | ✔️ | |
Purchase event | |||
Via Conversions API | ✔️ | ✔️ | ✔️ |
Includes recurring orders | ✔️ | ✔️ | |
Filters to exclude orders from some channels | ✔️ | ✔️ | |
Includes post-purchase upsells | ✔️ |