Google Ads upgrade for Shopify

Increase Google Ads ROAS with ecommerce data for retargeting and audience building

Google Ads
+
Google Analytics
data analyst shopify

10% performance boost for Google Ads

  • Server-side conversion tracking attributes more revenue to Google Ads
  • Import Key Events from GA4 for whole-journey tracking
  • Retargeting campaigns based on browsing behavior and checkout steps
  • More powerful audiences using shopping behavior and lifetime value (LTV)

Track Google Ads in Google Analytics

Automatic setup in the Littledata app

  • Server-side tracking for accurate revenue and conversions
  • Import ecommerce Key Events into Ads
  • Import conversions from GA4 or send directly to Ads
  • Identity resolution for better performing audiences

accurate shopify analytics

Retarget ecommerce segments in Google Ads

  • Track all the checkout steps for abandonded checkout flexibility
  • 20% more tracking of abandoned cart key events
  • Retarget users who browsed product category but didn't buy
  • Stop wasting money acquiring visitors who have previously purchased

Get more from Google Ads with better revenue tracking

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