2025 Littledata Agency Summit

6th - 9th April, Málaga, Spain

Hotel_Beach

Escape the daily grind

The Littledata Agency Summit is back, brought to you by Octane AI & Attentive. We’re bringing together Littledata's global team with our agency partners, hosting discussions about ecommerce and data — all against the backdrop of Spain’s Costa del Sol.


team_littledata

Event Agenda

Sunday, 6th April

  • Arrive at your own pace – drop your bags, grab a drink, and meet the Littledata crew.
  • Afternoon: Poolside hangout & beach games
  • Evening: Get your game face on – it’s Quiz Night!


Monday, 7th April

  • Littledata’s Agency Summit (see below)
  • Evening: Drinks at local beach bar


Tuesday, 8th April

  • Morning: Got a challenge you’d love to solve? Book a 1-2-1 meeting with a Littledata expert and let’s dive in.
  • Ladies of Ecomm who Brunch – A fun, feel-good brunch for the girls!
  • Afternoon: Surprise Activity – trust us, you won’t want to miss it!
  • Evening: Free time – explore, relax, or chat


Wednesday, 9th April

  • Morning: Farewell Breakfast – One last chance to soak up the vibes, share your highlights, and say adios before heading home.



Agency Summit Agenda

Working with First-Party Data: Strategies and Pitfalls

TimeEventDescription
07:30Run ClubOllie will lead us - at a slow pace! - on a 2 mile run around Torremollinos.
08:00BreakfastIn the hotel dining room.
09:30Keynote: Big Wins, Bigger PlansEdward on how brands took control of their data in 2024, showcasing our biggest success stories, product updates, and team milestones.
600What’s next for Littledata's product?Bryan unveils Littledata’s 2025 roadmap and product vision.
615How Shopify Brands Win with Zero-Party Data & AIAoife from Octane AI on how brands are using zero-party data and AI-powered personalization to boost conversions.
63030 Minute Break
660Attentive SMSIdentity and AI: practical ways to deliver 1:1 personalisation and revenue growth for SMS & Email.
675The GA4 ReboundBrands left GA4 .. and now they’re coming back. Our panel reveals why.
705Using Google Analytics to Power Accurate DashboardsHow to build accurate and useful ecommerce dashboards using the free Google stack
73515 Minute Break
750The Biggest Growth Levers for Agencies in 2025Leading agencies share how they’re using first-party data to improve client retention and improve brand profitability.
780Lunch break
840A Better Way to Partner Revenue ShareOllie introduces a new agency payout management tool to help you track referrals, and get paid faster.
855Poor Conversions are Wasting Your Ad BudgetWhy brands are losing ROAS due to bad data, and how agencies can turn improved tracking into a differentiated service.
88515 Minute Break
900Using First-Party Data to make email & EMS flows performWhether you use Klaviyo or Attentive, learn the secrets to maxmizing revenue from flows.
930Head to the beach 😎

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