Link Adwords and Analytics

Littledata connects Google AdWords with Google Analytics for ecommerce sites

Link AdWords and Analytics

Automatically link AdWords and Analytics

Connecting Google Ads (formerly called AdWords) to Google Analytics is essential for ecommerce businesses. This used to be a difficult process, but now Littledata automatically connects AdWords with Analytics. Our Google Ads connection is smart automation anyone can use to target shopping behaviour with Google Ads and increase ROI on PPC campaigns.


Increase ROI for ecommerce retailers

Linking Google Analytics to AdWords has many benefits for ecommerce sites, whether you're using Shopify, Magento, BigCommerce or a custom build. Key benefits of this integration come from being able to use Enhanced Ecommerce data in AdWords campaigns. Otherwise you're shooting in the dark, targeting the wrong customers!


Benefits of linking Google Analytics to AdWords

  • Shopping behaviour data available directly in Google AdWords
  • Ecommerce sales visible in AdWords reports
  • Advanced retargeting based on product views, abandoned carts, and other ecommerce behaviour
  • Eliminate retargeting to customers who already purchased

Link AdWords and Analytics with the Littledata app

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